Xctuality was born from the years of on-the-ground experience with
renowned cultural events and festivals, such as Slush Singapore, F1
Singapore Grand Prix, Streats Food Festival, the Singapore National Day
Parade 2020, Singapore International Arts Festival and Majulah Festival
with our experiences in providing E-ticketing and smart event solutions
aside.
Founders Warren Woon and Adrian Oliveiro - along with the rest of the
team at Xctuality, offer unique 360° and immersive solutions in
collaboration with the local arts, cultural and hospitality community
that aims to bring the experiential platform of tomorrow, today.
Current efforts to go digital have been admirable, with the bonus of
garnering untapped audiences in a more accessible online space.
Event organizers and audiences have, however, cited that the
allure of the live events have sorely been missed, from its
interactivity to the connection one would have when physically present
at a production - a challenge that this new platform aims to overcome.
With imagination as the only limit, Xctuality is able to customize 360°,
VR and streaming solutions with various interactive features. This
allows organizers to transport audience straight into an immersive
environment to engage them with the tap of a button.
Xctuality aims to immerse audiences into an augmented theatrical
experience, from the moment they enter the 360° environment to the
interactive elements such as live messaging, performances and virtual
gameplay. by engaging them in a visceral way, more than what current
2-dimensional online experiences are capable of.
It’s not
just about elevating the live-streaming experience, but creating an
entirely new genre of entertainment and unique content.
To
this extent, Xctuality's expertise was leveraged to launch Asia's 1st
Interactive 360 Digital Theatre Experience and we continue to work with
artists and content creatives to deliver current and upcoming immersive
experiences in ways not seen before.